The right strategy allows Playtech to stay in the lead

One of the leading online casino software providers Playtech has recently released its annual financial report. The figures show that if compared to the first quarter of year 2014 the company’s income has risen up to 31%. All in all the company managed to receive about $150 million. A bigger part of the income was provided by Playtech online casinos (about $90 million).

A very good year for Playtech

The company showed progress in almost all spheres of its activity with the only exception of online poker. For whatever reason Playtech’s profit received from this type of online casino games dropped down to just 17%. Still, in general, Poker online brought the company about $4 million of pure income. So of course the Playtech management sees the past year as a very successful one and believes it shows that the strategy they had chosen was the right one.

The strategy of great success

This strategy is actually based on implementing innovative ideas and solutions into the modern online casinos life. The company keeps providing the market of virtual gambling with new products. For instance it was Playtech which have developed the new Apple Watch application recently. The company is working on the Playtech ONE project and the amount of issued licenses has increased too. A part of success of course belongs to the famous Marvel Slots series so much valued by online casino fans. Hundreds of thousands of players login every day to make a couple of spins at Iron Man, Hulk and other popular slots.

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